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Direct Mail

Raise Your Hand Marketing

PFP’s Direct Mail program generates sales by using a proven direct mail advertising campaign that seeks out only those who have a sincere interest in funeral prearrangements and who have “raised their hand” to say “I’m interested!” after receiving a direct mail piece at their home.

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Before embarking on this active campaign, your PFP representative will provide your funeral home with:

  • A demographic study of your service area to determine who the most qualified prospects are within your community
  • Shared, customized advertising cost
  • An unsurpassed training program that includes:
    • A Training Manual
    • Two Weeks of Field Training
    • Quarterly Reviews and Reports
    • Weekly Monitoring and Mentoring

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