Raise Your Hand Marketing: e-Preneed
E-Preneed is a subset of “Raise Your Hand” Marketing that aims to reach target markets over digital mediums. Our research shows that over 55% of seniors are actively using the Internet and personal e-mail addresses, up from 14% in the year 2000. Almost half of these online seniors participate in social media sites such as Facebook.
We have developed customized messaging and employed new, digital strategies to reach this growing demographic. Various messaging to different market segments directs seniors to customized landing pages touting the benefits of pre-arranging and offering valuable resources as they take the next step in planning ahead.
Social Media Support
Your funeral home’s social networks are a powerful way to connect with your community on a more personal level. With our social media expertise we will provide you with relevant images, videos, and messaging to put in front of your digital audience. Whether you need help establishing a social media presence or strengthening your engagement, we have the tools to help you accomplish your social media goals. A strong social media strategy will help you: